Daily Archives: March 2, 2018

Top Issues Facing the PR Industry in Ireland

TOP ISSUES FACING THE PR INDUSTRY IN IRELAND For their special PR report, Irish Marketing Journal asked me, along with other industry leaders, for my thoughts on some of the key issues facing the PR business in Ireland. The Q&A format is ideal for summarising thoughts on sometimes complex issues. Take a look to see…

Where Next For The PR Industry in Ireland

WHERE NEXT FOR THE PR INDUSTRY IN IRELAND? The future of PR lies in its past. With several of the bigger names in the business intent on morphing into management consultant / advertising / digital agencies, a clear space is being created in the PR landscape for independent, niche businesses (such as mine), to thrive.…